Kia India launches an integrated customer communication application – “MyKia”
Aiming to improve the overall vehicle ownership experience, Kia India has launched the integrated customer communication application “MyKia”. This application offers multiple benefits including sales, service, customer rewards, etc. The company says the app will help with all aspects of the customer car ownership experience. The sales function includes test drive requests, getting a quote, video consultations via Digi-Connect, booking a car, and more. Additionally, aftermarket features include reservation and tracking services, service cost calculator, Electronic Vehicle Health Report (EVHC), service expense summary, and vehicle feedback. service.
Kia India has also introduced ‘MyKia Rewards’, in which customers can receive rewards in the form of several offers and discounts on Electronics and Gadgets, Food and Beverages, Fashion and Lifestyle, hotels and travel, sports, cosmetics and jewelry. Using the app, users can activate and redeem the same online or offline at brand stores. The MyKia app is available for Android and iOS users.
Speaking on the occasion, Hardeep Singh Brar, Vice President and Head of Sales and Marketing, Kia India said: “So far, we have received an excellent response from Indian customers due to our unique products and services. With initiatives like MyKia, we want to deliver digital innovations in sales, service and beyond that will deliver a differentiated and premium experience for customers throughout their car ownership journey. We believe that technological innovations play an important role in customer engagement and satisfaction and with MyKia we plan to improve the customer experience.